The good thing about Calvin Klein is that compared to most of the other brands out there, it actually has an aesthetic everyone can pin point.
It's 1990s, minimal, sleek and chic. Anyone who likes or has fashion knowledge will remember the famous Kate Moss black and white Calvin Klein campaigns back in the days.
The problem is that we're now in 2025 and so many brands have developed the ‘Calvin Klein vibe’ - this makes it harder for Calvin Klein to differentiate itself, yet if anyone can own it, it's them.
With the arrival of Veronica Leoni after a long period of no show for the brand, accompanied with a fresh new logo, cool accessory assets and a great front row, Calvin Klein's runway debut was chic, elegant, minimal. Elevated office wear with a touch of cool.
The draped dresses were superb and felt sensual, sexy and a little more what the Calvin Klein aesthetic could lean towards.
If there was something negative to say, I would say that it was beautiful but also safe. Safe is good, but Veronica Leoni is such a talented designer who knows what women want, I am sure she could add a little bit of sensuality, over layering and a sense of effortless dressing into the next collection.
In the meantime, I'm off to buy the Calvin Klein sandals I didn't know I needed but definitely want.
