Cultura / Nuevos productos / Casa - 3/24/19
With Les Sables Roses, Louis Vuitton pays tribute to the olfactory heritage of the Middle East.
Following Ombre Nomade, Master Perfumer Jacques Cavallier Belletrud pursues
his interpretation of this exceptional legacy. Fascinated by the scents, rites and traditions
of a several thousand year-old perfume culture, he now orchestrates a composition
of contrasts centred around the rose, oud and ambergris, three raw materials that have
traversed time and geography to express “something eternal”.
An ode to the magic of the desert
Les Sables Roses is an inspiration seized from a moment in time and set to the spellbinding
rhythm of the desert: that handful of minutes when night cedes to the promise of a new
day. A landscape blanketed in crisp obscurity slowly comes into focus. It warms upon
contact with the sun’s first rays, wearing a majestic shade of rose that blends the dunes
with the sky.
In the desert, sunrise and sunset are magical, fleeting moments that reconcile opposites.
Night and day, shadow and light. Cold and heat, sky and earth. Captivating horizons
entice the traveller to continue on his journey.
The harmony of contrast
Guided by a quest for the exceptional since its founding, Louis Vuitton fragrances take
shape thanks to the finest quality raw materials. Enamoured by the natural ingredients
that have surrounded him ever since his childhood in Grasse, France, the Master Perfumer
Jacques Cavallier Belletrud sources the most precious ones from the four corners
of the world and strives to enhance them in each of his creations. “At Louis Vuitton,
perfumes are about contrast. One element enhances another, and vice-versa,” he notes.
He brings this vision to life with Les Sables Roses, a hot-and-cold composition
whose ingredients mutually elevate one another. It is a perfume of resolutely simple
architecture, to better underscore the richness of its ingredients: a duo of rose and oud,
accentuated by ambergris.
Legendary and timeless perfume ingredients, rose and oud have one trait in common:
the beauty of their natural scent resides in their complexity. Mindful of eliciting
their most noble expression, Jacques Cavallier Belletrud took care to reveal all their facets.
To the rose, he offered a blend of two qualities: a light essence with fruity, sparkling
accents, and a denser absolute with green, slightly animalistic inflections to recreate
the illusion of a scent whose secret is known only to nature. To oud, “the most primal
woody note”, he took all the time necessary to find an essence of exceptional quality.
The fruit of a partnership between the House and a producer in Bangladesh, this oud
assam by turns reveals a profound woodiness, with spicy notes, leather accents
and animalistic facets, making it a favorite among connoisseurs. With its lively, vibrant
trail, Les Sables Roses is the point of equilibrium between the rose’s sensual freshness
and oud’s captivating depth. A pure partnership galvanized by ambergris, a rare
and mysterious ingredient whose marine, animalistic scent evokes skin warmed by the sun.
In bringing volume and warmth to a trail of contrasts, it reinforces and prolongs
the perfume’s incomparable sensuality.
Following Ombre Nomade, Master Perfumer Jacques Cavallier Belletrud pursues
his interpretation of this exceptional legacy. Fascinated by the scents, rites and traditions
of a several thousand year-old perfume culture, he now orchestrates a composition
of contrasts centred around the rose, oud and ambergris, three raw materials that have
traversed time and geography to express “something eternal”.
An ode to the magic of the desert
Les Sables Roses is an inspiration seized from a moment in time and set to the spellbinding
rhythm of the desert: that handful of minutes when night cedes to the promise of a new
day. A landscape blanketed in crisp obscurity slowly comes into focus. It warms upon
contact with the sun’s first rays, wearing a majestic shade of rose that blends the dunes
with the sky.
In the desert, sunrise and sunset are magical, fleeting moments that reconcile opposites.
Night and day, shadow and light. Cold and heat, sky and earth. Captivating horizons
entice the traveller to continue on his journey.
The harmony of contrast
Guided by a quest for the exceptional since its founding, Louis Vuitton fragrances take
shape thanks to the finest quality raw materials. Enamoured by the natural ingredients
that have surrounded him ever since his childhood in Grasse, France, the Master Perfumer
Jacques Cavallier Belletrud sources the most precious ones from the four corners
of the world and strives to enhance them in each of his creations. “At Louis Vuitton,
perfumes are about contrast. One element enhances another, and vice-versa,” he notes.
He brings this vision to life with Les Sables Roses, a hot-and-cold composition
whose ingredients mutually elevate one another. It is a perfume of resolutely simple
architecture, to better underscore the richness of its ingredients: a duo of rose and oud,
accentuated by ambergris.
Legendary and timeless perfume ingredients, rose and oud have one trait in common:
the beauty of their natural scent resides in their complexity. Mindful of eliciting
their most noble expression, Jacques Cavallier Belletrud took care to reveal all their facets.
To the rose, he offered a blend of two qualities: a light essence with fruity, sparkling
accents, and a denser absolute with green, slightly animalistic inflections to recreate
the illusion of a scent whose secret is known only to nature. To oud, “the most primal
woody note”, he took all the time necessary to find an essence of exceptional quality.
The fruit of a partnership between the House and a producer in Bangladesh, this oud
assam by turns reveals a profound woodiness, with spicy notes, leather accents
and animalistic facets, making it a favorite among connoisseurs. With its lively, vibrant
trail, Les Sables Roses is the point of equilibrium between the rose’s sensual freshness
and oud’s captivating depth. A pure partnership galvanized by ambergris, a rare
and mysterious ingredient whose marine, animalistic scent evokes skin warmed by the sun.
In bringing volume and warmth to a trail of contrasts, it reinforces and prolongs
the perfume’s incomparable sensuality.
COMPARTIR
