New products / Campaign - 5/5/23
Copenhagen based brand, ROTATE, debuts the Forth drop of their flourishing Wedding line.
ROTATE’s Wedding Pre-Fall 2023 collection compliments the existing core bridal selection with a range of invigorating new silhouettes and fabrics, designed with the rule-breaking summer bride in mind.The collection plays with simple and elegant but sexy silhouettes, whilst remaining true to ROTATE’s signature impactful glamour with opulent fabrications.
Floral motifs play a prominent role throughout, signifying the summer season. From bohemian off-white net fabric embroidered with giant daisies, three-dimensional roses with sequin embellishments and tactile jacquard flowers. Each dress is made with versatility in mind, presenting pieces that feature the unexpected and encapsulate all elements of a Wedding – traditional or not, in this collection you will find light-weight crystal embellished netting, and flexible neoprene, alongside heavy twill and delicate satin, each with it’s own stunning detail. In simplicity there is beauty, and this is seen in the dresses featured, where focus is drawn to elongated trains, low and open backs, exaggerated bows, fluted sleeves and collarbone baring strapless gowns.
ROTATE Wedding PF'23 is the embodiment of the care-free, playful fluidity of the summer months. Reflecting on some of the houses most iconic silhouettes, re-imagined in all white hues, and featuring new, daring designs, the collection is tailored to the contemporary bride, someone who is not afraid to subvert tradition and own her story.
Launching along side the collection, is a mesmerizing still and moving image campaign, shot by Jesper Lund. The images capture the excitement of twilight hours in the city, the hazy moments that are remembered forever. Shot against the backdrop of Hotel d’Angleterre, the iconic luxury hotel in the heart of Copenhagen, we tell the story of the rule breaking bride.
ROTATE Wedding PF'23 launches online and in store worldwide on May 4th 2023. The collection will be available in leading retailers such as: Mytheresa, Luisaviaroma, Browns Fashion, Harvey Nichols, Selfridges, Harrods and Saks Fifth Avenue. Prices range from €260 - €720.
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