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Miu Miu 2025 Emblematic Matelassé
Poised portraits, posed – the new Miu Miu campaign, starring Gigi Hadid, immortalizes both the brand’s emblematic matelassé and the women who hold it, through timeless imagery inspired by classic high society portraiture of the 20th century.Following two campaigns precisely inspired by artists’ work, here the wider notion of artistry shapes an aesthetic, an approach to fashion and to beauty. A feeling of art, an idea, rather than a direct response.Photographed by Steven Meisel, each image is uniquely digitally ‘painted’ by hand, its subtle nuances of hue accidental and true, a genuine echo of the work of the brushstroke. Nodding to historical styles, photorealist and yet not, there is an ever-present and intriguing ambiguity - an …
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3/28/25
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