Courrèges introduces the Holy Bag Campaign shot by Drew Vickers

The Holy Bag, a streamlined bag reworked from a House archive, can be seen in a number of different finishes and colorways throughout the campaign.

The Holy bag is built from a circle-shaped handle that echoes the holistic aesthetic which Nicolas Di Felice has developed throughout his latest collections. An emblem of the House geometry, the circle becomes a symbol of togetherness, of unity - a canonic shape that embodies the principles of symmetry and craftsmanship that define the Courrèges’ signature.

CREATIVE DIRECTION
Nicolas Di Felice

PHOTOGRAPHER
Drew Vickers @ Art Partner

STYLING
Marie Chaix @ Art Partner

ART DIRECTION
Bruce Usher Ltd

CASTING
Piergiorgio Del Moro
Helena Balladino @ DM Casting

HAIR
Akemi Kishida @ MA+

MAKE UP
Anthony Preel @ Artlist

MODELS
Camille Chifflot @ Supreme
Ying Ouyang @ Viva
Megan Megambe @ Brooks
Axel Gay @ Success

PRODUCTION
Partners Film