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LOEWE launches FW24 precollection campaign by Juergen Teller
Scales and proportions are on the mind of LOEWE’s creative director Jonathan Anderson of late: big and small, high and low; points of view defining perceptions, and perceptions drawing silhouettes. The Fall Winter 2024 precollection campaign extends this play of ratios from clothes-making to image-making. Shot amongst the miniaturised scenarios of Bekonscot Model Village, the world’s oldest original model village, built in 1929, it features a varied cast of artists and creatives: the ever-evolving community that gathers around LOEWE, which this season features Alison Oliver, Archie Madekwe, Dan Levy, Enzo Vogrincic, Kit Connor, Lesley Manville, Sophie Wilde, and 070 Shake, as well as a special guest appearance by Jonathan Anderson’s nephew, Alfie Anderson.Photographed once again…
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5/30/24
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